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Co-founder of Make Lemonade, Adam has spent years successfully building, growing and exiting digital assets.

His introduction to the digital world came when he started working for AdSpruce, a boutique digital advertising network. There he learned the technology and strategies behind monetizing websites via both display and video adverts.

He then moved to Crunch Digital as a Digital Strategist, helping Red Brick universities throughout the UK with their student acquisition campaigns. This mainly involved paid media, but he was introduced to the world of SEO.

While at Crunch he purchased his first digital asset from Empire Flippers and subsequently exited 8 months later for more profit than his yearly salary. He left Crunch and immediately purchased another asset and started building a portfolio with several 6 figure exits along the way.

Realizing that the content publishing industry was underserved by agencies, he teamed up with Mark Mars to create the first premium agency dedicated to content brand startups – Make Lemonade.

Today, Make Lemonade has expanded its remit to work not only with startups but also some of the world’s leading brands.

Make Lemonade grew rapidly, employing 170+ people in its first 2 years. Adam has a passion for growing businesses fast and at scale and is enthusiastic about sharing his knowledge with the Make Lemonade community and beyond.

Adam is a husband and father to Parker. When he finds time for himself, he still likes to work on his personal portfolio but also attends the gym and the golf driving range.

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Read All Reviews

Invaluable Service!

I didn’t realize how much I needed ‘Make Lemonade’ until I started using you.

Adrienne Carrie


Working with Make Lemonade allowed me to achieve something I could never have achieved on my own

Clif Bridegum


Make Lemonade is just better!

Adrienne Carrie

Rocket Fuel

Working with Make Lemonade is like rocket fuel

Anthony Maritato

Incredibly well-thought-out!

Make Lemonade’s content was incredibly well-thought-out. They use a great template and everything was uploaded without any fuss. Best of all, their articles started ranking quickly, getting some results early.

I’ll definitely be using their content again. I’m a bit of a control freak with keyword research… okay, a lot of a control freak… but their content and processes were so good that I’d even consider letting them take the reins on that too!

Vince Massara


Make Lemonade have thought of everything!

Sammie Ellard-King

Everything I hoped for!

My experience working with Make Lemonade has been exactly what I had hoped for in working with a content agency! I worked closely with Adam to identify keywords and articles that were the right fit for my site.

He was incredibly responsive, went above and beyond with the work, and most importantly, the content itself was fantastic and I immediately saw an increase in google rankings and organic traffic.

Outsourcing the content production has allowed me to fully focus on outreach, promotion, and building the business.

Richmond Howard

Great Experience!

I’ve had a great experience working with Make Lemonade as Adam and Mark have been very responsive to all my questions and concerns from the start. The quality of articles have been great and it’s been amazing for my content budget. I would 100% recommend using their services.

Sam Choi

Really Kind!

Everyone at Make Lemonade is really kind, it’s just been a nice experience

Adrienne Carrie

Great Service!

Finding good writers that follow instructions has been impossible for me, until I signed up for Make Lemonade. I’ve only been with them for a month, and see myself using their services long term.

I am quite picky, but Adam has worked with my requirements, and even got on a Skype call to help me figure out a few things. And when I asked if it’s possible to use WP instead of the Thrive templates they use, he took some time and figured out a way to make it work.

GREAT service and AMAZING customer service. I’m looking forward to some sweet results.

Adriana Copaceanu


Make Lemonade always takes the time to look in to my site and give me pointers which you don’t really get anywhere else unless you’re paying astronomical amounts of money.

Sammie Ellard-King


The Make Lemonade team is fantastic!

Clif Bridegum


Make Lemonade makes everything easy!

Adrienne Carrie

Highest Level Service

Make Lemonade is the highest level service that I’ve ever tried.

Anthony Maritato

Thank you!

I can’t thank the Make Lemonade team enough.

Sammie Ellard-King

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